GCash, the leading financial super app in the Philippines, is empowering Filipino entrepreneurs with digital solutions to secure their financial future. As the Philippines’ top financial super app and largest cashless ecosystem, GCash is on a mission to provide essential digital services to all Filipinos, especially those underserved.
How GCash Empowers Small Businesses to Secure Financial Success
Through innovative features like instant transfers, accessible loans, and credit solutions, GCash aims to be a steadfast ally for micro, small, and medium enterprises (MSMEs) and self-employed Filipinos, offering them financial security and support.
Supporting Small Businesses on the Path to Success
Roberto “JR” Halili Jr., owner of the Quezon City-based coffee and milk tea shop Koppi Latea, shared his gratitude for the support from GCash.
“Pangarap lang namin noon maging successful sa buhay. Di namin ine-expect na ganito mangyayari sa’min (Before, we only dreamt of a successful life. We didn’t expect to achieve all this),” JR explained, expressing surprise and pride at his achievements.
Robert or JR to his family, a self-made entrepreneur who paused his studies to start his business, emphasized how GCash has been a critical tool for growth.
“Sobrang laking tulong sa amin ni GCash. Tulad po ng mga transaction ko, ‘pag umorder ako sa mga supplier na walang physical stores, bank transaction at GCash transfers ang gamit ko (GCash has been a big help to us, especially in my transactions whenever I order from my suppliers. They don’t have physical stores, and I rely on bank transactions and GCash transfers),” he said.
The app’s seamless transactions have helped him connect with suppliers and manage finances efficiently, even allowing him to invest in properties for his family.
Fast and Flexible Loans for Entrepreneurs’ Needs
For online furniture business owner Maila Concepcion, GLoan was the breakthrough that expanded her reselling platform into manufacturing. Reflecting on her initial hurdles, she shared,
“Sabi sa’kin ng supplier, ‘Ma’am, pwede bang transfer na lang?’ pero kulang yung funds ko. Naisip ko, paano ‘to? Pero nakita ko na may ino-offer na loan [yung GCash] (The supplier asked me if I could do a transfer, but I didn’t have enough funds. I was wondering what I was going to do, and I saw that GCash was offering a loan.)”
With GLoan’s quick loan process, she was able to invest in textiles for her furniture line, beginning a new journey in furniture design.
“Nag-loan ako [sa GLoan] ng maliit—pero yung maliit na ‘yun, ayun yung naging start (I loaned a small amount right then, but that small amount became the start),” she said, emphasizing how even a small loan made a big impact.
Today, her growing business has funded two cars and supports her family. GLoan’s digital-first, accessible approach eliminates extensive paperwork, allowing entrepreneurs to access funds without a traditional credit history or collateral.
Creating Pathways to Financial Inclusion for All
GCash President and CEO Martha Sazon highlighted the company’s commitment to financial inclusion, stating, “These past 20 years, we have made strides to provide more Filipinos with access to financial services. Now, we want to take it a step further and be their partner towards financial health and wellness.”
With tools like GCredit, GGives, and GCash for Business, GCash aims to enable more Filipinos to pursue financial independence confidently.
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With ₱155 billion lent to over 5.4 million Filipinos in the first half of 2024, GCash demonstrates its dedication to financial growth across all sectors.
“At GCash, trust is collateral,” remarked Tony Isidro, CEO of GCash’s lending arm, Fuse. This commitment is paving the way for a more accessible and equitable financial ecosystem in the Philippines. “Our users rely on us to provide them with safe, secure, and convenient services. In turn, we are committed to empowering every Filipino with access to fair loans — helping them avoid informal or predatory lending.”
The success stories of JR and Maila illustrate the transformative power of financial inclusion, showcased in a short film by BBC StoryWorks available on YouTube.
