MOVE IT advances Cebu’s transport ecosystem with upgraded app and commitment to professionalizing local habal-habal sector

MOVE IT, a homegrown Filipino motorcycle taxi service is upping the game in Cebu’s transportation sector with unveiling its newly improved app and its dedication to the professionalization of the local habal-habal sector. By offering a safe, reliable, and cost-effective commuting alternative, MOVE IT seamlessly dovetails with the government’s ongoing efforts to formalize and professionalize Cebu’s local habal-habal rider communities.

MOVE IT Launch Event in Cebu City | CebuFinest

MOVE IT advances Cebu’s transport ecosystem with upgraded app and commitment to professionalizing local habal-habal sector

In line with its vision, MOVE IT warmly welcomes existing habal-habal riders to join its ranks – a move that signifies a meaningful stride towards securing a safer and more reliable motorcycle taxi sector for Cebu.

“The prevalence of the habal-habal industry in Cebu is indicative of the need for alternative transportation options. This reality strengthens our commitment to expanding our footprint in the Queen City of the South, improving the commuting experience of Cebuanos, and empowering the local community with viable and sustainable livelihood opportunities. ,” shares Wayne Jacinto, MOVE IT’s General Manager.

Professionalizing the Habal-Habal System

At the most recent Senate hearing on the legalization of motorcycle taxis, lawmakers urged all regulatory agencies and motorcycle taxi players to take part in solving the pain points in the country’s habal-habal system, particularly concerns about safety and security.

MOVE IT is confident that its safety and security framework strategically complements the local government’s marching order to regulate and professionalize the decades-old habal-habal system. In line with this, the company encourages local habal-habal drivers and other aspiring rider-partners to join its robust onboarding program for its Cebu fleet.

Committed to driving financial stability for its rider partners, MOVE IT ensures viable earning opportunities through low commission rates competitive incentive schemes, comprehensive insurance packages, and exclusive deals on rider essentials.

MOVE IT advances Cebu’s transport ecosystem with upgraded app and commitment to professionalizing local habal-habal sector | CebuFinest

Elevating Motorcycle Taxi Experience

Enhancing the commuting experience for all Cebuanos is MOVE IT’s upgraded mobile app, backed by Grab’s cutting-edge technology. MOVE IT’s newly upgraded app – with a 99.95 percent uptime guarantee, enhances reliability while bolstering on safety commitment and convenience with features such as:

  • The in-app internet calling allows passengers and riders to communicate via the app, eliminating the need for third-party chat platforms. This safe keeps the privacy of both parties.
  • The 24/7 Safety Center, is intended for round-the-clock emergency assistance. Through this feature, app users can easily reach out to emergency contacts or law enforcement.
  • The Share-My-Ride enables users to effortlessly share ride details with loved ones for added peace of mind.
MOVE IT app user interface | CebuFinest
MOVE IT app user interface

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MOVE IT is also revolutionizing the online mapping system of two-wheel ride-hailing with the integration of GrabMaps and Navigation on its platform. GrabMaps and Navigation is an enterprise service offered by Grab that provides accurate and efficient mapping by leveraging its hyperlocal data.

This sophisticated online mapping technology equips rider-partners with efficient routing for optimized travel time and mileage. This also enables rider-partners to adapt to road changes and updates in real time.

Furthering the seamlessness of the user experience on its platform, MOVE IT adds cashless payment options through both debit and credit cards. The company is also preparing to add more modes of payment as it works closely with leading mobile wallets.

Passengers can conveniently download the new MOVE IT app from the Google Play Store and App Store.

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