Metrobank always wants to move with you, change with you, and be with you every step of the way. With their recent brand reboot introduced last year, Metrobank seeks to provide the most relevant products and services that help fulfill your purpose and dreams. This year, they launched another great service to help you learn more about your finances and to provide “Investing Made Simple” proper banking mindset.
Metrobank innovates new initiative to provide “Investing Made Simple” proper banking mindset
As they began their journey to Meaningful Banking, Metrobank launched their new communication campaign in 2019 with their customers at the heart and featuring the new Metrobank signature frame that serves as a visual focal point that highlights their customers’ meaningful stories.
This year, Metrobank launched and introduced a new and more relevant product and service that help fulfill their customers’ purpose and dreams. Then, Earnest.PH came to life.
“One of the commitments of ‘Meaning Banking’ is that we’re going to get serious about advocating for financial education,” Metrobank’s Chief Marketing Officer Digs Dimagiba said on an interview during a press conference in Cebu City. “Earnest.PH, if you go into that website, the tagline says, ‘Investing Made Simple’. It’s really a site that’s dedicated to educating people in the most simple and friendliest way.”
So, you’re ready to invest? Now what?
We know that investing can be intimidating. You’ve searched online, and asked your friends for advice, but it’s hard to make sense of the terms, the documents, or the advice different people have given you. That’s why Metrobank created Earnest.
They want to simplify investing. They have developed bite-sized lesson cards and easy-to-understand articles that cover the most basic investing concepts you need to know to start growing your money today. They have taken the things they have learned from working at a bank and presented them in a way that’s straightforward and as jargon-free as possible because Metrobank knows it’s not always easy to sift through the things you need to know when you want to invest.